SWOT Analysis of Ford Motor Company: Strengths: 1) one(a)ness of the oldest, largest and nigh admired brands in the world with presence in all over 200 different foodstuffs across six continents. 2) A real strong portfolio of reputed brands in different segments of the automobile industry, such as Ford, Jaguar, Lincoln and Volvo. 3) Loyal customer base in mathematical product segments such as SUVs and Pickups. Weaknesses: 1) Extremely high equal of operations as compared to other efficient and leaner machine manufacturers ilk Toyota, resulting in square pressure on constitute cerebrate and operational issues. Such issues have forced the association to compressed many of its plants and lay off a signifi backt portion of its hands. 2) Declining market contribution in its major market, ie, USA, payable to severe argument from other progressive and efficient contradictory car manufacturers the likes of Toyota and Honda. 3) Declining market donation has led to overcapacity in many of its plants. 4) Customers displacement their focus from large vehicles such as less fire efficient SUVs and shifting to smaller and a good deal efficient cars, thereby hurting the growth in one of the most advantageous business division of the Ford, i.e., its flagship SUVs and pickups.
Opportunities: 1) Growth opportunities in fast exploitation emerging nations or markets such as India and China ascribable to increasing demand for vehicles by the consumers of these nations, which can be tapped by the company to offset its decline in market share in countries like USA. 2) Opport unities to tap the growing hybrid car segmen! t. Threats: 1)Extreme competition from other foreign manufacturers like Toyota and Honda that are much more(prenominal) efficient in basis of cost of production and operations and produce much more efficient cars. 2) Declining market share resulting in closure of octuple plants and job cuts, leading to stay and fear among the current workforce and development of negative embodied image. 3) Rising input be or prices of raw...If you want to birth a full essay, cast it on our website: OrderCustomPaper.com
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